Hi friend,

I'm conducting a new series of video interviews with Toronto-based high-impact public, nonprofit, and private sector leaders.

The latest episode of The Rășcanu Show features a conversation with Alexander Morsink, the Co-Founder and CEO of Equivesto.

Alexander is a key figure in the Canadian startup ecosystem and serves on the Registrant Advisory Committee of the Ontario Securities Commission.

You can watch the full interview with Alexander on YouTube here.​

Here are three lessons I took away from our discussion:

1. The power of grit: While you may be blessed with opportunties that fall in your lap at times, the one factor you can always control is the amount of time and effort you invest in your mission.
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2. Get to profitability: Choosing to reach profitability early, rather than chasing growth at any cost, preserves long-term value and autonomy.
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3. Know thyself: Deep self-awareness is a critical capability because it ensures your work remains in alignment with your true purpose and that you're leverageing your most competitive skills.

Are there any other take-aways that stood out to you?

Which other Toronto-based organizational leaders do you think I should interview next? Reply to this email and let me know. At this point, we have interviews booked with the CEO of one of City of Toronto's agencies and the Executive Director of the first Business Improvement Area in the world (which started in Toronto in 1970).

Thank you for taking the time to read and reflect.

Until next time,
​Alex Rășcanu​
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P.S. If you'd like to read the past life lessons-focused e-newsletters, you can find them here.

P.P.S. See you at one of the upcoming monthly #ExperienceTO historical tours, such as the Cabbagetown one on April 18th.